Anna-Marie Weir is a professionally certified tourism trainer and tour guide through the Canadian Tourism Human Resource Council of Canada and the proud owner of “Roads to Sea” Guided Tours, based from Moncton, New Brunswick. Anna-Marie’s career in the hospitality and tourism industry has spanned 30 years. She has always sought to improve the level of both service and products in all guest service related industries and strongly believes that good training is the backbone of all success and great service.

In 2003 Anna-Marie opened “Roads to Sea” Guided Tours which offers guests a wonderfully unique, one-of-a-kind tour in Canada. Roads To Sea guests experience a personalized experiential tour as they are introduced to the breathtaking beauty, history, cultures and tides of New Brunswick. The signature “Hopewell Rocks & Bay of Fundy Coastal Tour” is one of the inaugural members of Canada’s Top 48 Signature Experiences Collection as designated by the Canadian Tourism Commission of Canada. “Roads to Sea” Guided Tours is a “Recommended Bay of Fundy Experience”, charter member of the “UNESCO Fundy Biosphere Reserve and a member of “Friends of Fundy” and from 2011-2014 rated consistently the #1 Tour in New Brunswick on Trip Advisor as well as #1 Thing To Do in Moncton New Brunswick.

The village of Alma relies on lobster and scallop fishing in addition to tourism.
The village of Alma relies on lobster and scallop fishing in addition to tourism.

How do the experiences you offer at Roads to Sea give guests a unique perspective on the history, people or culture of New Brunswick?

Our signature “Hopewell Rocks & Bay of Fundy Coastal Tour”, is based out of Moncton, New Brunswick and is a one-of-a-kind tour in Canada and the world where guests experience extreme high and low tide in the Bay of Fundy (Home of the World’s Highest Tides, 33 ft. to 46 ft.) in the same day! Our tour times differ daily and are in accordance with the tide times.

How have the experiences that you offer evolved since their inception?

We’ve added different spots to see and people to interact with over the years as well as added a surprise entertainment component.

What is one detail of an experience you provide that may go unnoticed by guests, but which you feel is important?

Lunch pre-order arrangements – we provide lunch arrangements and have menu’s on board and place a pre-order with the restaurant to maximize our tour time. Food is ready for us at the time we get there.

Cape Enrage, NB Canada
The Bay of Fundy is one of the Marine Wonders of the World with tides rising as much as 16.3m (53 vertical feet) over a 12-hour period twice each day. Cape Enrage offers one of the most spectacular views of the natural phenomenon from its towering cliffs and has been a light station and fog alarm since 1838; the current light tower is over 140 years old.

What do you wish every guest knew as they consider booking a tour with Roads to Sea?

Our Mission is to offer guests a unique and personalized tour experience as they are introduced to the beauty, history, cultures and tides of New Brunswick. We deliver an exceptionally entertaining and educational experience and guarantee that our guests will leave with a deeper understanding of the natural and cultural history of our region.

What is one travel trend that really excites you?

Social Media – the ability of guests to share memories that they are making instantly with family and friends who are not with them – the ability to be on tour with loved ones when they are not there via social media!

What is one insiders tip to getting the most out of an experiential travel vacation?

I have five tips for your readers:

  1. Always wear comfortable, sturdy footwear.
  2. Dress in layers.
  3. Have lots of memory in phone/card.
  4. Always make guides/hosts aware of any food sensitivities/allergies or dietary restrictions ahead of time.
  5. Make sure you are not late for tour pick up time.

What is one strategy that has helped your business to grow?

Always listen to what your guests like and don’t like about their experience has helped me grow my business. They will tell you what needs to stay and what needs to go and what should maybe come next. They are the boss! Check in often with guests to make sure they are comfortable and enjoying their experience. Always, always having a positive attitude goes a long way in growing business!

What is one personal habit that has helped you to be successful?

Being organized and having the ability to multi task are very important personal skills/habits to have when you are self employed. Other than these, the most important habit is everyday when I head out on tour I know I will try to deliver the best possible tour experience that I have ever delivered in my career. Every single day, every tour, every time so that people will leave feeling wowed and with memories that will last them a lifetime!

Please share one instance where a guest had a moving or emotional reaction to the experience you provided to them.

I’ve had guests break down and cry because they were so moved by the astounding beauty of the Bay of Fundy. I’ve had guests move to our our area after touring.

The Hopewell Rocks is a place to pause…a place to appreciate a remarkable story interwoven through time, tide, and the intricacies of nature. These are the highest tides in the world. And they happen twice a day....every day.
The Hopewell Rocks is a place to pause…a place to appreciate a remarkable story interwoven through time, tide, and the intricacies of nature. These are the highest tides in the world. And they happen twice a day….every day.

Anna-Marie’s phone number: 506-850-7623
Anna-Marie’s email:
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